{"id":32,"date":"2025-01-24T09:37:09","date_gmt":"2025-01-24T09:37:09","guid":{"rendered":"http:\/\/cloop.ch\/?page_id=32"},"modified":"2025-04-22T06:41:30","modified_gmt":"2025-04-22T06:41:30","slug":"a-propos","status":"publish","type":"page","link":"https:\/\/cloop.ch\/en\/a-propos\/","title":{"rendered":"Our mission"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"32\" class=\"elementor elementor-32\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e810cd1 e-flex e-con-boxed e-con e-parent\" data-id=\"e810cd1\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-87adbfd elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"87adbfd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">About Cloop<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-778adb1 e-con-full e-flex e-con e-child\" data-id=\"778adb1\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8b190a elementor-widget elementor-widget-heading\" data-id=\"f8b190a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mission<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e1444c elementor-widget elementor-widget-text-editor\" data-id=\"2e1444c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 16px;\">Offer quality products from sustainable sources and reduce waste.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bf4eb39 elementor-widget elementor-widget-heading\" data-id=\"bf4eb39\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vision<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-582163e elementor-widget elementor-widget-text-editor\" data-id=\"582163e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To become a key platform for products designed to last, based on the circular economy, enabling everyone to consume responsibly and sustainably.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1613bd e-flex e-con-boxed e-con e-parent\" data-id=\"a1613bd\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4e0271d e-con-full e-flex e-con e-child\" data-id=\"4e0271d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c6bdfee elementor-absolute elementor-invisible elementor-widget elementor-widget-image\" data-id=\"c6bdfee\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;,&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:500,&quot;_animation_mobile&quot;:&quot;fadeIn&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"946\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/about-cloop.webp\" class=\"attachment-full size-full wp-image-1167\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/about-cloop.webp 800w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/about-cloop-64x76.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/about-cloop-254x300.webp 254w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/about-cloop-768x908.webp 768w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/about-cloop-600x710.webp 600w\" sizes=\"(max-width: 800px) 100vw, 800px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-419945c e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"419945c\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;animation_delay&quot;:500}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-644c191 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"644c191\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our core values<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bbfdc50 e-con-full e-flex e-con e-child\" data-id=\"bbfdc50\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53beeb1 elementor-widget-tablet__width-auto elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"53beeb1\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/durabilite.webp\" class=\"attachment-full size-full wp-image-1211\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/durabilite.webp 512w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/durabilite-100x100.webp 100w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/durabilite-64x64.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/durabilite-300x300.webp 300w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/durabilite-150x150.webp 150w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Durability<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c1363db e-con-full e-flex e-con e-child\" data-id=\"c1363db\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3abbc63 elementor-widget-tablet__width-auto elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"3abbc63\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite.webp\" class=\"attachment-full size-full wp-image-2764\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite.webp 512w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite-100x100.webp 100w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite-64x64.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite-300x300.webp 300w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite-150x150.webp 150w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/qualite-12x12.webp 12w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Quality<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6d1697f e-con-full e-flex e-con e-child\" data-id=\"6d1697f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b580f8 elementor-widget-tablet__width-auto elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"7b580f8\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/solidarite.webp\" class=\"attachment-full size-full wp-image-1223\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/solidarite.webp 512w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/solidarite-100x100.webp 100w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/solidarite-64x64.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/solidarite-300x300.webp 300w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/solidarite-150x150.webp 150w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Collaboration<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c623a24 e-con-full e-flex e-con e-child\" data-id=\"c623a24\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11e79b1 elementor-widget-tablet__width-auto elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"11e79b1\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/transparence.webp\" class=\"attachment-full size-full wp-image-1219\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/transparence.webp 512w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/transparence-100x100.webp 100w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/transparence-64x64.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/transparence-300x300.webp 300w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/02\/transparence-150x150.webp 150w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Transparency<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7164e1f e-con-full e-flex e-con e-child\" data-id=\"7164e1f\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-445fc09 elementor-widget-tablet__width-auto elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"445fc09\" data-element_type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation.webp\" class=\"attachment-full size-full wp-image-2765\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation.webp 512w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation-100x100.webp 100w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation-64x64.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation-300x300.webp 300w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation-150x150.webp 150w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/04\/innovation-12x12.webp 12w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Innovation<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-af21b12 e-flex e-con-boxed e-con e-parent\" data-id=\"af21b12\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3b1e26b e-con-full e-flex e-con e-child\" data-id=\"3b1e26b\" data-element_type=\"container\" data-settings=\"{&quot;position&quot;:&quot;absolute&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd60bc1 elementor-widget elementor-widget-image\" data-id=\"dd60bc1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"450\" src=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/01\/logo-boucle-1.webp\" class=\"attachment-large size-large wp-image-27\" alt=\"- Circular economy Switzerland\" srcset=\"https:\/\/cloop.ch\/wp-content\/uploads\/2025\/01\/logo-boucle-1.webp 450w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/01\/logo-boucle-1-100x100.webp 100w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/01\/logo-boucle-1-64x64.webp 64w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/01\/logo-boucle-1-300x300.webp 300w, https:\/\/cloop.ch\/wp-content\/uploads\/2025\/01\/logo-boucle-1-150x150.webp 150w\" sizes=\"(max-width: 450px) 100vw, 450px\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5fae3bb e-con-full e-flex e-con e-child\" data-id=\"5fae3bb\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:4,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a21ce6f elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a21ce6f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is the circular economy?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bbfa6c elementor-widget elementor-widget-text-editor\" data-id=\"9bbfa6c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The circular economy means rethinking the way we produce, consume and live.<br \/>Rather than following the linear model of \"extract, manufacture, throw away\", it is inspired by the way nature works: each resource has several lives, and each product is designed to last, to be repaired, reused or transformed.<\/p><p>This model doesn't just reduce our impact on the environment: it creates value at every stage of the cycle. It stimulates innovation, strengthens social ties through new modes of collaboration, and promotes more resilient growth.<\/p><p>Adopting the circular economy means choosing common sense, efficiency and the future. It means contributing to a world where economic progress goes hand in hand with respect for people and the planet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u00c0 propos de Cloop Mission Offrir des produits de qualit\u00e9 issus en favorisant la durabilit\u00e9 et la r\u00e9duction des d\u00e9chets. Vision Devenir une plateforme incontournable qui propose des produits con\u00e7us pour durer, issus de l&rsquo;\u00e9conomie circulaire, afin de permettre \u00e0 chacun de consommer de mani\u00e8re responsable et durable. Nos valeurs fondamentales Durabilit\u00e9 Qualit\u00e9 Collaboration Transparence [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-32","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/pages\/32","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/comments?post=32"}],"version-history":[{"count":171,"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/pages\/32\/revisions"}],"predecessor-version":[{"id":29811,"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/pages\/32\/revisions\/29811"}],"wp:attachment":[{"href":"https:\/\/cloop.ch\/en\/wp-json\/wp\/v2\/media?parent=32"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}